SMC Events

April 16 luncheon and keynote presentation

February 28, 2009 | by SMC of SLC

In April we have arranged for an exclusive Social Media Club-only fondue luncheon at The Melting Pot.

Using Facebook and Twitter to Garner Participation

Jay Shaffer, VP of Marketing at Infopia, will share best practices, tactics and real-world examples from his experience using Facebook and Twitter social media tools.

Come hear success stories on how companies, organizations and individuals have benefitted from using Facebook and Twitter to increase engagement and promote brands.

Jay is a well-known, nationally sought-after presenter who promises to not only be very entertaining, but to equip you with powerful Facebook and Twitter examples, strategies, tactics and know-how.

If you’re curious about utilizing Facebook and Twitter in your communication strategies, you won’t want to miss this lively presentation and discussion.

Also, as an added bonus, The Melting Pot will introduce us to its Perfect Pairings Facebook application.

Details

We’ll gather around quarter-to-12 to network and take our seats. Following a few Social Media Club announcements we’ll enjoy The Melting Pot’s delicious fondue and turn the floor over to our speaker for a 40 minute presentation. Then we’ll have plenty of time for Q&A and networking.

Date: Thursday, April 16, 2009

Time: 11:45 a.m. to 1:15 p.m.

Place: The Melting Pot (340 South Main St., SLC)

Cost: $30 in advance, $35 after April 13 and at the door (debit/credit payment will be accepted online, cash and check only at the door)

Tickets: Space is limited. Tickets are available on a first come, first-served basis. Purchase your tickets now!

About Jay Shaffer

Jay Shaffer has a proven track record of building successful marketing campaigns for industry leading software solution providers.

He is responsible for all marketing efforts at Infopia with primary emphasis on creating awareness and adoption of the company’s ecommerce platform solution throughout the retail community.

Jay is a frequently featured speaker at national online retail conferences, sharing both insights and expertise gained from previous work experiences including serving as VP of worldwide sales and marketing at PowerReviews, VP of marketing for Directly Home and VP of customer experience for Wine.com. He also served at Ofoto, Inc. as their director of customer acquisition.

Connect with Jay on Facebook and LinkedIn.

1 Comments For This Post

  1. Dale Majors

    This should be Great, I have heard Jay present before, and he does an awesome job. Very animated, and easy to listen to. Can’t wait to hear his take!

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About SMC of SLC

Social Media Club of Salt Lake City (SMC of SLC) supports the central focus of the worldwide organization, which is headquartered in San Francisco, California.

The organization’s four focus areas are:

  • Expand media literacy
  • Share lessons learned among practitioners
  • Encourage adoption of industry standards
  • Promote ethical practices through discussion and actions

The goal of SMC of SLC is to provide a local forum and networking opportunity for social media practitioners, or those interested in learning more.

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Social Media Minute on Utah Pulse

The Social Media Club of Salt Lake City is pleased to partner with a local new media publication – in other words, not a traditional newspaper – the Utah Pulse.

Members of the SMC of SLC leadership team and other members will contribute to Utah Pulse on a weekly basis in the Social Media Minute.

The Social Media Minute is published each Friday and includes tips and tools on how to use new media.

Read the Social Media Minute at UtahPulse.com.