SMC of SLC

By Courtney Droz, SMC of SLC member

Haiti’s Kids 5K & 1K Fun Run

Saturday, July 10, 2010, Sugarhouse Park, Salt Lake City, Utah

Join us for a 5K race and 1K fun run to raise money for Zion’s Children Haiti, a non-profit organization that sponsors education for children in Haiti.  Online registration is available through July 9, 2010 and can be done at www.zionschildrenhaiti.org with a minimum donation of $20.  Kids 12 and under can register for $7.  After July 2nd, registration can be done in person on the day of the race with a minimum donation of $25 for adults and $10 for kids 12 and under.  Registration and warm-up area will be at Sugarhouse Park in the Big Field Pavilion.  Registrants will receive a t-shirt and raffle ticket.

Race Day Schedule

8:00 am:  Registration – Sugarhouse Park Big Field Pavilion

8:30 am:  1 kilometer fun run

9:30 am:  5 kilometer race

11:00 am: Awards and raffle

Corporate sponsorship is available.  With a $300 corporate sponsorship, your business will have its logo printed on the back of our t-shirts and any print advertisement. Also, we will list your company on our Facebook page and website.   Raffle prize donations are also welcome.

Zion’s Children Haiti sponsors education for children who live in Gonaives, Haiti.  90% of the schools in Haiti are non-public and fewer than 30% of children in Haiti reach the 6^th grade.  Zion’s Children Haiti’s mission is to partner with Haitians to create a better future for their children.

Contact:

Andy Bedingfield, Zion’s Children Haiti

info@zionschildrenhaiti.org, zionschildrenhaiti.org, (435)671-8929

By Rachel Herrscher, SMC of SLC member

Join Today’s Mama and Mom it Forward for Evo’10—a conference that blends workshops, networking, parties and the wind-in-your-hair relaxation that can only be found by spending summertime in the mountains.

Who: Bloggers, businesses and social media junkies of all levels.

What: Participate in hands-on tutorials and workshops, thoughtful discussions and keynote panels.  Network and party with the friends and brands you love.

When: June 24-26, 2010

Where: The Canyons Resort in Park City, Utah

Why: Experts will take you, step-by-step, through their processes as you follow along on your own projects. Get ready to explore blogging, photography, PR, marketing, writing and more.

Learning, camaraderie, fresh mountain air…it’s like summer camp for bloggers.

To register use the code UTAHLOCALS to save $150 off your conference admission.

Speakers

Agenda

Registration

by Sheri Bell-Rehwoldt, SMC of SLC member

The Utah Social Media Community is excited to welcome a social media summit, Building Trust in a Connected World, to Salt Lake City on May 11. The summit features Chris Brogan, Julien Smith, and Mitch Joel, three New York Times bestselling authors and thought leaders in social media marketing.

Each summit attendee receives breakfast, and a complimentary copy of Trust Agents by Chris Brogan and Julien Smith and Six Pixels of Separation by Mitch Joel.

*Trust Agents will help you better understand the trends beneath web technologies, and how they apply to your communications experience going forward.

*Six Pixels of Separation integrates digital marketing, social media, personal branding, and entrepreneurship in a clear, entertaining, and instructive manner that you can quickly understand and apply.

Registration Link

PROGRAM HIGHLIGHTS:
Tuesday, May 11
7:30-8:30 a.m.
Registration and Breakfast Networking

8:30am-12:00 p.m.
Speakers and roundtable Q&A

Location:
Noah’s
322 West 11000 South
South Jordan, UT 84095 USA

Event Cost: $65 for members, $75 for non-members
Registration fees are non-refundable

Important Note:
This event is hosted by the Women Tech Council.

SPEAKER BIOS

Chris Brogan
Chris Brogan is an 11-year veteran of using social media and web and mobile technologies to build digital relationships for businesses, organizations, and individuals. Brogan advises these clients on how to use social media and social networks to build relationships and deliver value. Chris’s blog is in the top 5 of the Advertising Age Power150, and in the top 100 on Technorati.

Julien Smith
Julien Smith is an author, consultant, and speaker who has been involved in online communities for over 15 years. He was one of the first people on the web to use podcasting, as well as one of the first web personalities to get broadcast by traditional radio. Smith has since worked with and been interviewed by numerous media organizations such as CNN, CBC, CTV– and a bunch of others that don’t start with the letter C.

Mitch Joel
In 2006, Mitch was named one of the most influential authorities on blog marketing in the world. Joel is President of Twist Image, an award-winning digital marketing and communications agency. Marketing Magazine has dubbed him the “Rock Star of Digital Marketing,” and “one of North America’s leading digital visionaries.”

SMC: Hey, JD! Tell us all about eBay’s cool initiative to give back to the community this holiday season via its “eBay it Forward” program:

JD: Happy to! eBay it Forward is a new way for people to pay it forward: to share stories with one another, while assisting Family Promise, a great local charity, in the process. In a nutshell, we’re asking people to donate an item that gave them joy, comfort, or happiness in 2009. An item that, when passed on, benefits the recipient. The giver gains, the recipient gains – as will homeless families here in Utah. It’s definitely a feel-good way for people to regift. This project will really show how similar we all are, regardless of beliefs, ethnicity, geography or – financial standing.

SMC: So I hear we physically deliver our item and story to Salt Lake’s EVE event. True?

JD: Yes! I invite everyone to come down to EVE on December 28 for a preview event from 5-8 p.m. We will have an exhibit set up at the Gateway Mall, in the Depot Grand Hall, where we will be collecting the items and displaying them as an art exhibit for all to see. The exhibit will be on display throughout the EVE festivities, from December 29-31, noon to 8 p.m. daily.

By the way, your $15 EVE ticket is good for all three days/nights of live music, arts performances, dance parties, DJs, action sports, etc. You should definitely be there for the New Year celebration! Make plans to stay-up late, party in the street and ring in 2010 in a major way. This won’t be the First Night you’ve seen in past years!

SMC: Cool! After the items are collected at EVE, they go up for bid on eBay? So even my cousin in Alaska can get in on the eBay it Forward action?

JD: Yes! Once Eve is over, we will list the items, with their stories, on eBay Giving Works, with all proceeds of the auctions going to Family Promise Salt Lake.

SMC: This all sounds like a lot of work for eBay. Are a lot of eBay employees volunteering their time for this project?

JD: Many eBay employee volunteers will be staffing the venue, along with volunteers from Family Promise. eBay volunteers also will be listing all the items afterwards. And I’ve heard quite a few eBayers talking about the personal items they will be donating, so we’ve got good buzz within our center. With the help of our local vice president, who has been behind this project 100 percent, we also will be receiving personal donations from our CEO and division presidents in San Jose, California.

SMC: Sweet! Let’s talk turkey, err, mistletoe. How are the collected funds going to be distributed to the homeless?

JD: We chose a local charity for this project, as I think it’s important that people can feel great about supporting the community in which they live and work. Family Promise is awesome. They’re all about helping homeless families and keeping them together during their struggles. Their mission is to help homeless families achieve lasting self-sufficiency by providing safe and hospitable shelter, with the help of numerous and diverse local congregations. Family Promise also offers intensive case management support both during and following a period of homelessness.

SMC: Has social media played a major role in promoting this event? What tools have you used?

JD: Social Media is playing a HUGE role in spreading word about eBay it Forward. I started putting teasers out in the Twittersphere a couple of months ago, to get people thinking about items they valued most in 2009, and why. SLC has such an amazing group of dedicated Twitter users who really care about making the local community an even better place. Or maybe I just happen to follow all the right people!

We also have had an amazing response to our eBay it Forward FaceBook group and corresponding event page. I was shocked to see how quickly word spread, and how many people joined solely from word of mouth. Too, an eBay employee also went out on his own and created a Squidoo page for the event, just because he’s a nice guy. Social media as a whole really encompasses what this project is all about – Community!

SMC: Umm…not to put you on the spot (HA!), but what personal item are you regifting?

JD: It’s been hard to decide what I will be donating. Just like many others, 2009 was a stressful year; without my wife and daughter I may have exploded! But, as donating people is frowned upon (and I would never give either up without a fight to the death!), I think I’m going to donate an item we all used together during one of our rare weekends together as a family (we events people don’t get many free weekends; so when we do, we really make them count!).

SMC: Cool! I can’t wait to read the story that accompanies that! See you at EVE, JD. We wish you much success with eBay it Forward!

JD: Thanks! It’s scary doing something entirely new like this, as it could be a giant success or a huge flop. I guess it all depends on whether or not the SLC community is willing to pay forward important things in their lives. I have a hunch they are!

**Note: JD’s Twitter handle: jdnorton. But also be sure to check out eBayEvents_SLC.

Sheri Bell-Rehwoldt is a freelance writer, editor, and social media trainer/marketer. Catch her online at www.Bell-Rehwoldt.com, http://www.facebook.com/SheriBellRehwoldt, and http://www.linkedin.com/in/sbrehwoldt

Be sure to use the SMC of SLC discount code, SMCSLCdc09, when registering!!

* * *

Date: Wednesday, December 9 & 10, 2009, BetaLoft (357 West 200 South, Suite 201, 84101), downtown Salt Lake City, UT.

Instructor: Josh “Shua” Peters: social media author, active SMCSLC member, and consultant who has worked with Fortune 500 companies, non-profits, single owner companies, and everything in between.

Format: Attendees will learn as a group, building a solid social media foundation for themselves or their company. Workshops will start at 9am and end at 6pm. Twenty-minute breaks every two hours, provided lunch at 1pm.

Attendees Benefits:
* 16 hours of intense hands on training and education ($2,000 value)
* Both digital and physical (signed) copies of Josh’s book, TwittFaced ($26.99 value)
* Lunch provided both days ($20 value)
* Solid foundation for which to grow the social presence for you or your company (continually gains value over the years)

Please Bring:
* Laptop, netbook, macbok, or some other form of portable computer (wireless internet access will be provided)
* A good picture of yourself (in jpeg, gif, or ping format)
* A hunger to learn and desire to participate

Outline:
Day 1

* The basics
* The who, what, when,where, why, and how of Social media
* The Big 4: Twitter, Facebook, LinkedIn, Blogs
* Audio, video, and other senses
* Creating a story and building your community
* Finding your customers and fans
* How to engage and not spam
* Best practices
* The 4 basic marketing approaches and social media’s application in them

Day 2

* Strategy, measurement, and advanced tactics
* Defining your goals, creating a strategy, and implementing the tactics
* Listening
* Defining goals
* Creating strategy and planning
* Engaging and Implementing your strategy
* Measuring
* Impact vs ROI and other fun stuff
* Twitter, FaceBook, and other platform strategies
* Strategies and tactics for your business
* Social Media for PR, Marketing, sales, communication, and more
* Integrating your efforts to maximize your results
* Social media inside the firewall (a.k.a. how to optimize your work environment)

Parking: available on the corner of 300 West & 200 South. Cost is $5.00 per day with no re-entry (hence the delivered lunch). Beta Loft is half a block west on the south side (same as parking lot).

For more info on Josh Peters:

Blog: Shuaism
Twitter: JoshSPeters
Facebook: JoshPeters
LinkedIn: JoshSPeters
Email: shua @ shuaism (.) com

Note: The SMC of SLC is not conducting this workshop. But we are helping to promote it as Josh Peters is an active SMC of SLC member in good standing, and because he is offering a discount to SMC of SLC members.

Utah’s best and brightest social media practitioners gathered November 6 to recognize excellence in new media.

The world’s *first* Social Media Club awards event was held in Salt Lake City, Utah, on November 6, 2009. The Social Media Club of Salt Lake City began efforts to present the Utah Social Media Awards earlier this spring. Those efforts culminated in presenting 20 Utah Social Media Awards to individuals and companies in Utah accomplishing great things in the social media space.

The Utah Social Media Awards, affectionately known as the USMAs (#usma on Twitter), recognized 18 people with awards for the best use of a particular new media platform and provided two overall awards, the People’s Choice and Best of Show Utah Social Media Awards.

“More than 140 people gathered at Noah’s in South Jordan for the awards networking, dinner, keynote address and program,” said Pete Codella, program director for the Social Media Club of Salt Lake City and chair of the Utah Social Media Awards. “We couldn’t be happier with the support we received and the outcome of the first annual Utah Social Media Awards. Congratulations to each and every recipient.”

The evening’s keynote address was provided by a man known as “the human Internet,” Utah’s own David Bradford, CEO of Fusion-io. The presentation of the awards was made by Codella and Angie Larsen, anchor of Good Things Utah on ABC Channel 4. The catering was by Culinary Crafts.

Best of Show was awarded to XanGo for its “impressive online and social media presence, from Web sites to blogs and podcasts,” according to the USMA judges, comprised of members of the awards planning committee with help from the Social Media Club of Phoenix. XanGo also received an USMA for XanGo.tv for Best Video Blog.

The People’s Choice recipient received an impressive 15 percent of the overall vote. It was clearly a crowd favorite. Comments included: “Tons of new content — podcasts, stuff to read, recommendations, Tweet stream and tips,” “A crisp layout, great navigation, right column showcase of ads, links to iTunes feed, RSS, Twitter, etc.,” “This is the cream of this crop,” and “I absolutely love this site.” The People’s Choice USMA was awarded to The FredCast by David Bernstein.

Utah Social Media Awards recipients received a custom-made acrylic trophy etched with the USMA logo, a printed certificate, an electronic Web banner to display online of their win, and a rose imprinted with the USMA logo, courtesy of Speaking Roses.

The complete list of 2009 Utah Social Media Awards recipients:

Best Blog (four recipients) — CraziBeautiful Women, Fat Cyclist, Today’s Mama, and World’s Strongest Librarian.

Best Video Blog (two recipients) — Provo Acoustic, XanGo TV.

Greatest Impact on Podcasting — PodCampSLC by Thom Allen.

Best Use of Twitter (three recipients) — @BigBags by Nate Bagley, @mozy by Nate Kartchner, and @sltrib by The Salt Lake Tribune.

Best Use of YouTube — Mormon Messages by The Church of Jesus Christ of Latter-day Saints.

Best Facebook Fan Page (three recipients) — BabySteals.com, Utah’s Hogle Zoo, and PC Laptops.

Best Social Media Content Guru (two recipients) — Jordan Kasteler, and Janet Meiners Thaeler.

Best Integrated Social Media Campaign (two recipients) — Goldsmith Co. Jewelers Mother’s Day Campaign by Sprout Marketing, and Standard-Examiner.

People’s Choice USMA — The FredCast by David Bernstein.

Best of Show USMA — XanGo.

The call for nominations for the Utah Social Media Awards occurred this summer. More than 225 nominations were received by members of the three Utah-based Social Media Clubs — Salt Lake City, Utah Valley, and Cache Valley.

Members of the awards planning committee selected finalists, then with help from the Social Media Club of Phoenix, determined the 2009 USMA recipients.

To preserve the integrity of the awards, no members of the Social Media Club of Salt Lake City leadership team or USMA planning committee were eligible to receive awards.


About the Social Media Club of Salt Lake City

The Social Media Club of Salt Lake City is Utah’s first chapter of the worldwide Social Media Club organization which was founded in 2006. SMC of SLC launched in January 2009 and quickly amassed a membership of several hundred people. While membership in the local chapter is free, members may choose whether or not they join the worldwide organization with varying levels of membership. The nonprofit club holds monthly meetings, usually on the third Thursday in the evening, to foster camaraderie among local social media practitioners. SMC of SLC sponsors professional development seminars and workshops to teach social media skills and provide up-to-date information about happenings in the social media space. Attendance at most meetings is free with meeting facilities and refreshments provided by sponsors.

About the Utah Social Media Awards

The Utah Social Media Awards were presented by the Social Media Club of Salt Lake City, with support from the Social Media Club of Utah Valley and Cache Valley, to recognize excellence in social media practitioners and practices throughout Utah. SMC of SLC plans to build upon the success of this year’s event when it presents the second annual Utah Social Media Awards in 2010. This year’s awards were sponsored by Advanced Brain Technologies, eBay, Merrell Remington, Park City Mountain Resort, SelectHealth, Think Tank Creative Consortium, and UtahPulse.com. Members of the 2009 USMA planning committee include Pete Codella (chair; @codella), Roxy Cross (co-chair; @roxycross), Sarah Buhr (@sarahbuhr), Jack Hadley (@Jack_Hadley), Christopher Katis, Allen Parkinson and Marcus Perry (@marcusperry).

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Notes:

The awards program script, which includes judges’ comments, is available. To request the script, complete the online contact form at UtahSocialMediaAwards.info on the Contact page.

This release was written by SMC of SLC Program Director Pete Codella. Please contact him at 801/294-7188 with additional questions.

Photos of the event, courtesy of Cary Snowden, are available here.

Our dear @roxycross, USMA co-chair, has been working her tail off, with some assistance from @seethaler, next year’s SMC of SLC program director, to provide some pretty amazing giveaways for our inaugural Utah Social Media Awards.

Just *some* of the prizes for which those of you joining us on Friday night are eligible:

*$100 Amazon gift cards via Bungee Labs!
Bungee Labs is a local startup building a Cloud-based development platform to help companies move applications and data to the Cloud.

*Four $50 gift cards from eBay!

*Copy of I Need a Killer Press Release. $20 value!
This handy guide to online PR is by our own Janet Meiners Thaeler.

*Gift basket from Whimsy Clothing!

*BrainBuilder® from Advanced Brain Technologies and our sponsors and friends, Alex and Mandy Doman. $200 value!

*Thanksgiving Point gift box/membership. $275 value!
Thanksgiving Point’s mission is to inspire the minds and renew the spirits of young and old by providing unique learning experiences, family-friendly entertainment, and opportunities for discovery in a safe and beautiful environment. Its offerings include Thanksgiving Point Gardens, the Museum of Ancient Life, Farm Country, Harvest Restaurant, and the Emporium boutique.

*From PC Laptops: FULL version of Windows 7 Ultimate. $319 value!

It’s NOT too late to attend the world’s first-ever awards event recognizing excellence in social media! Tickets are on sale until Friday, October 30!

Why attend? How about networking opportunities with like-minded people, a keynote by David Bradford, the CEO of Fusion-io, and meeting the best social media users in the state? Plus a great dinner, great company and an overall great time!

When making your purchase, please be aware that we will NOT be sending out printed tickets. Just come to the registration table and tell us your name – you’ll be on the list.

Get your tickets now, before you hear about the USMAs on everyone else’s blog, Twitter, Facebook….

If you have ever been to an SMCSLC meeting/TweetUp/LunchUp/Mixer… chances are you have met Drew Tyler aka @knite20. He has been the mastermind behind the SMCSLC streaming live from (place) and now he is announcing the

“Official Grand Opening of Betaloft.”

Monday, July 13, 2009 at 6 p.m. is the PodCampSLC 2010 kick-off meeting. The organizers are looking for input and ideas for next year’s event.

It may be in the distant future, but based on experience, you can never be too prepared.

PodCampSLC is looking for some volunteers to work on various aspects of the event.

If you’d like to get involved, volunteer some time and learn what planning a community event is like, please email podcampslc @ gmail.com and let them know you’ll be attending the kick-off meeting.

Feel free to contact the organizers at that email address with any questions or feedback.