SMC Events

Ragan’s Advanced Writing & Editing workshop

October 12, 2009 | by Pete Codella, APR

The Social Media Club of Salt Lake City is hosting Ragan Communications’ Advanced Writing & Editing workshop for the first time in Salt Lake City on October 22, 2009.

This day-long workshop is tailored for public relations, senior management, marketing, internal/external communicators, entrepreneurs, business owners, nonprofit communicators and those who provide service and counsel to businesses.

Use the Social Media Club of Salt Lake City discount code SMCSL9 when you register to save $150.

Event Details

Date: Thursday, October 22, 2009

Time: 9 to 4 p.m.

Place: University of Phoenix — 5373 South Green St., Salt Lake City, UT 84123, Rooms 104-106 (map it | see Logistics below)

Register: Online at Ragan.com or by calling 800.493.4867

Food: Snacks and beverages will be provided by SMC of SLC during breaks. For lunch, everyone is on their own.

About this Ragan Communications Workshop

What a great time to be a communicator! Important messages get printed, streamed, e-mailed and tweeted. Our audiences are reading, watching, listening—and talking back. Your words, and how you present them, are more important than ever. In our new, one-day edition of Advanced Writing & Editing, you’ll learn how to:

  • Find good stories. Where are they? Hint: They’re not sitting on your desk or in your e-mail.
  • Improve your reporting. You can’t craft a good story—in any medium—if you don’t have the raw material.
  • Get your readers’ attention. Take your best shot through headlines that grab, leads that pull us in and quotes that convey an engaging human presence.
  • Layer your online story. Summarize your story for the skimmers and scanners, then let readers choose how deep they want to go.
  • Package your print. Use all the tricks to craft a compelling story and keep readers on the page.
  • Match words with sound and pictures. Enhance your audio and video with tight and engaging narrative.

Don’t let your words fail you. Tune-up your writing with this fast-paced, one-day workshop.

Logistics

They’re doing construction in the University of Phoenix parking lot. To enter the parking lot you’ll need to:

  • Turn south on Green Street (right in front of University of Phoenix),
  • Go past the building and follow the street as it curves around,
  • Then enter the parking lot from the side.

The meeting rooms, 104-106, are on the first floor. Just walk in and go straight ahead through the double glass doors at the back.

For lunch, some nearby restaurants include:

Wriggles — in the University of Phoenix building; they serve salads, soups, and wraps
Taco Time/Big Rod’s—directly across the street—burgers and tacos
Mimi’s Café, Noodles & Co., IHOP, Rumbi Grill, Baja Cantina, Quizno’s—all about1/2 mile away—go east (right) on 5300 South to State Street, turn left, and they’re all in the complex immediately on your right

Join Us

Register now! Use discount code SMCSL9 to receive $150 off ($595 instead of $745).

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About SMC of SLC

Social Media Club of Salt Lake City (SMC of SLC) supports the central focus of the worldwide organization, which is headquartered in San Francisco, California.

The organization’s four focus areas are:

  • Expand media literacy
  • Share lessons learned among practitioners
  • Encourage adoption of industry standards
  • Promote ethical practices through discussion and actions

The goal of SMC of SLC is to provide a local forum and networking opportunity for social media practitioners, or those interested in learning more.

Membership Directory

Sign-up to be included in our electronic membership directory. Include your contact information and find information for reaching out to fellow SMC of SLC members and friends.

Social Media Minute on Utah Pulse

The Social Media Club of Salt Lake City is pleased to partner with a local new media publication – in other words, not a traditional newspaper – the Utah Pulse.

Members of the SMC of SLC leadership team and other members will contribute to Utah Pulse on a weekly basis in the Social Media Minute.

The Social Media Minute is published each Friday and includes tips and tools on how to use new media.

Read the Social Media Minute at UtahPulse.com.